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Market Assessments Expert

  • Full Time
  •  On-Site -
  • 1 months
  • Project posted on: 26/08/2024

Market Assessments Expert

  • Strategy and Business Development
  • Strategy development
  • Business planning processes
  • Business development

On-Site -

Full Time

1 months

 26/08/2024

Assignment Details

Our client a multinational healthcare group and the largest for-profit private hospital network in India is looking to engage with a Market Assessments Expert with experience in the healthcare sector for a project.

Roles and Responsibilities:
1) Micro-Location Market Assessment- Conduct thorough evaluations of specific micro-locations, analyzing demographic, economic, and consumer behavior data to determine market viability.
2) Catchment Area Analysis- Analyze foot traffic, drive-time accessibility, and other factors that impact customer reach in the catchment area
3) Competitive Analysis-Perform detailed competitor analysis within the micro-location, identifying key players, their market positioning, service offerings, and customer reach.
4)In-Depth Location Study- Conduct a deep dive into the selected location.
5) Reporting- Compile detailed reports outlining findings, conclusions, and strategic recommendations for site selection.

NOTE:
Location: On Site- Bangalore
Duration: 6 weeks(Extendable)
Capacity: Full time

Skills Required

-Strong analytical and problem-solving skills with a focus on healthcare service delivery
-Strong skills in location, catchment, and competitive analysis.
-Effective communication for healthcare stakeholders.
-Experience in healthcare market assessment and hospital planning.
-Knowledge of healthcare regulations and hospital operations

About the Client

An Indian Multinational Healthcare Group

Industry

Professional Services - Consulting

Minimum Experience:

8+ years

Additional Skills:

  • Market research
  • SWOT
  • Porter’s Five Forces
  • micro research
  • Competitive Advantage
  • Customer Needs Analysis
  • Market Potential
  • Market Segmentation
  • PESTLE
  • Market Entry Strategy
  • Market assesment
  • STP

No of open positions:

2

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