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Consultant - Brand Manager (Pipes)

  • Full Time
  •  Hybrid - Mumbai / Navi Mumbai
  • 4 months
  • Project posted on: 17/12/2024

Consultant - Brand Manager (Pipes)

  • Marketing
  • Marketing strategy and business planning
  • Insights/Market research
  • Brand management

Hybrid - Mumbai / Navi Mumbai

Full Time

4 months

 17/12/2024

Assignment Details

Our client is the world's largest producer of plastic water tanks, They are looking to engage with a Brand Manager Consultant. Roles and responsibilities:
1. Develop and execute comprehensive brand strategies to strengthen the market position.
2. Conduct market research to identify trends, competitor activities, and customer preferences, using the insights to refine brand positioning.
3. Plan, co-ordinate, and oversee category/product projects from inception to completion, ensuring alignment with overall business objectives.
4. Collaborate with cross-functional teams, including sales, supply chain, services teams etc to launch, establish and scale up products/services.
5. Analyse key performance indicators (KPIs) and provide regular reports to management, making data-driven recommendations for future initiatives.
6. Conduct market research to understand consumer needs, competitor offerings, and market trends.
7. Define the product’s positioning, value proposition, and target audience.
8. Set clear objectives and key performance indicators (KPIs) for the launch.

Skills Required

Skills Required:
1. Must have a passion for marketing, good understanding of building materials industry
2. Proven track record of successful initiatives; marketing project management.
3. As Brand Manager, will be responsible for developing and implementing marketing strategies to enhance the brand presence in the Indian market.
4. Proficiency in conducting and analyzing market research to understand consumer behavior, market conditions, and competitive landscape.
5. Deep understanding of customer needs and preferences to tailor branding strategies accordingly.

About the Client

World's largest producer of plastic water tanks

Industry

FMCG

Minimum Experience:

5+ years

Additional Skills:

  • brand manager
  • Content Marketing
  • CRM (Customer relationship management) systems
  • Content Development
  • Customer Management
  • Customer Engagement
  • Customer Retention
  • Brand Promotion
  • brand management

No of open positions:

1

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