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Our client, the world's largest producer of plastic water tanks and Asia's largest manufacturer of corduroy fabrics, are seeking a dynamic and experienced Digital Marketing Manager.
Key Responsibilities:
1. Digital Strategy Development: Develop and execute comprehensive digital marketing strategies to achieve company objectives and KPIs.
2. Campaign Management: Plan and manage digital marketing campaigns, including SEO/SEM, email, social media, and display advertising campaigns.
3. Content Strategy: Collaborate with the content team to create and optimize content for digital platforms, ensuring alignment with brand voice and messaging.
4. Website and Ecommerce Management: Overall responsibility for website content and well as driving revenues via ecommerce.
5. Social Media Management: Oversee all social media accounts; develop engaging content, monitor trends, and manage community engagement.
6. Performance Tracking and Optimization: Monitor and analyze the performance of digital marketing efforts using various analytics tools (e.g., Google Analytics); optimize campaigns based on data-driven insights.
NOTE:
Location- Mumbai
Duration- 4 months (Extendable)
Capacity- Full time
Key skills:
1. Experience: 10 years proven work experience in digital marketing with at least 3 years experience at a managerial level.
2. Expertise: Solid understanding of digital marketing, including SEO, SEM, website, ecommerce, social media, email marketing, CRM and content marketing.
3. Analytical Skills: Strong analytical abilities and experience with web analytics tools (e.g., Google Analytics, SEMrush) to interpret data and make actionable recommendations.
4. Creativity: Creative thinker with a passion for innovative digital campaigns and staying abreast of industry trends.
5. Communication Skills: Excellent verbal and written communication skills; ability to effectively collaborate with cross-functional teams.
6. Education: Bachelor’s degree in Marketing, Digital technologies, or relevant field; additional certifications in digital marketing (e.g., Google Ads, Facebook Blueprint) are a plus.
World's largest producer of plastic water tanks
FMCG
12+ years
1
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