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Consultant- Employer Branding

  • Full Time
  •  On-Site - Delhi / NCR
  • 3 months
  • Project posted on: 21/11/2024

Consultant- Employer Branding

  • Marketing
  • Marketing strategy and business planning
  • Brand management
  • Marketing communications/promotions

On-Site - Delhi / NCR

Full Time

3 months

 21/11/2024

Assignment Details

Our client, a Global Software Company is looking to engage with a  Consultant - Employer Branding. Key Deliverables and KPIs: 1) Increase brand awareness & consideration among prospective employees • Create and manage social media campaigns for campus students- attraction and amplification of various campus properties. • Create and manage social media campaigns for experienced candidates’ attraction through conceptualizing and creating a 360 plan • Partnerships with publishers/leading HR websites both online and offline, with an objective of brand awareness and engagement • Leverage LinkedIn for Leadership series and other innovative engagements that foster leadership engagement with prospective talents 2) Maintenance & Updation of Careers Website Page • Content curation & creation of digital assets for Careers India page: like videos & repositories of imageries to be created highlighting strong EVP • Ensuring measurability of all Career India pages to analyze key metrics like website traffic, bounce rate, average time spent in a visit, no. of unique users etc. as a part of analytics reporting. 3) Increase advocacy with internal employees • Creation of various digital assets & promoting to internal audience • Social media promotions of complete gamut of HR initiatives like benefits & rewards, learning offerings

Skills Required

Skills required: - An ideal candidate should have 10+ years of experience in Employer Branding - Strong verbal and written communication skills. - Knowledgeable in marketing and public relations and should be well organized, detail-oriented, and possess good time management skills. - Should be able to do market research, analyze, and present results with clear insights.

About the Client

Smartworks offers flexible & scalable managed workspace for teams of all sizes.

Industry

Professional Services - Consulting

Minimum Experience:

12+ years

Additional Skills:

  • Go to Market Strategy
  • Brand Promotion
  • CRM (Customer relationship management) systems
  • Marketing Communications
  • Direct Marketing
  • Brand & Shop-In-shop Merchandising
  • Brand Management
  • Customer Engagement

No of open positions:

1

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