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Senior Branding Advisor

  • 20+ Hrs/Week
  •  On-Site - Mumbai / Navi Mumbai
  • 6 months
  • Project posted on: 5/02/2025

Senior Branding Advisor

  • Marketing
  • Marketing strategy and business planning
  • Brand management
  • Media Management

On-Site - Mumbai / Navi Mumbai

20+ Hrs/Week

6 months

 5/02/2025

Assignment Details

Our client, India's leading Real estate Company is looking to engage a Senior Branding Advisor who will be responsible for guiding the overall positioning of the brand, recommending innovative marketing ideas, and assisting with pricing strategies.

Key Responsibilities:

  • Guide and advise on the overall positioning of the brand and company, particularly as new product/service launches are planned.
  • Provide fresh marketing ideas and strategic direction to refresh the company’s brand and marketing approach.
  • Work closely with the in-house marketing team to devise innovative marketing activities and campaigns aligned with brand objectives.
  • Offer insights into pricing strategies that will make the product launches competitive and appealing in the market.
  • Collaborate with the leadership team to align brand positioning with business goals, ensuring consistent messaging across all platforms.
  • Assess and provide guidance on new marketing trends and strategies, helping the brand stay relevant and ahead of the competition.
  • Share innovative ideas for campaigns and initiatives that will differentiate the brand and resonate with target audiences.
  • Review and optimize existing branding and marketing materials to ensure a cohesive strategy.
  • Support the marketing team in crafting and executing high-impact marketing strategies for product launches.

Skills Required

Skills Required:
 

  • 20+ years of experience in senior branding and marketing roles, ideally in FMCG, B2B, or real estate.
  • Expertise in brand positioning, strategic marketing, and pricing strategies.
  • Proven ability to bring innovative marketing ideas and launch strategies to life.
  • Real estate experience is a plus, but familiarity with the sector is beneficial.
  • Must be able to work onsite in Mumbai on a part-time basis.
  • Strong background in consumer behavior, market research, and competitive analysis.
  • Experience advising senior leadership and working closely with in-house teams.
  • Excellent communication, leadership, and influencing skills.
  • A hands-on, strategic thinker capable of providing actionable insights.

About the Client

One of India’s leading real estate companies

Industry

Professional Services - Consulting

Minimum Experience:

18+ years

Additional Skills:

  • Brand Development
  • Go-to-Market Strategy
  • Real Estate
  • Brand Positioning
  • Strategic Marketing
  • Marketing Innovation

No of open positions:

1

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