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Digital Campaign Manager for Strategic Marketing Campaigns

  • Full Time
  •  On-Site - Mumbai / Navi Mumbai
  • 6 months
  • Project posted on: 1/08/2024

Digital Campaign Manager for Strategic Marketing Campaigns

  • Marketing
  • Marketing strategy and business planning
  • Marketing communications/promotions
  • Digital marketing

On-Site - Mumbai / Navi Mumbai

Full Time

6 months

 1/08/2024

Assignment Details

- Comprehensive strategic marketing campaign plans.
- Successful execution of digital marketing campaigns across email, Whatsapp & SMS, content marketing, and display advertising.
- Detailed performance reports with analysis on key performance indicators (KPIs) such as CTR, open rates, conversion rates, CPL, and ROI.
- A/B testing results with recommended campaign improvements.
- Communication plans based on data-derived insights.
- Efficient resource allocation and budget management reports.
- Updated practices and strategies in line with the latest digital marketing trends.

Skills Required

- 5-7 years of experience working in a digital campaign management role with a heavy focus on email marketing and drip campaigns
- Strong expertise in strategic marketing campaign development and execution.
- Proficiency in data-driven digital marketing across multiple channels.
- Experience with end-to-end campaign management, from ideation to execution.
- Strong analytical skills with proficiency in tools such as Netcore and Google Analytics.
- Excellent coordination and stakeholder management skills.

About the Client

.

Industry

Insurance

Minimum Experience:

7+ years

Additional Skills:

  • digital marketing
  • marketing
  • marketing strategy
  • marketing campaign

No of open positions:

1

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