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Consultant: Content & Capability Specialist

  • Full Time
  •  On-Site - Mumbai / Navi Mumbai
  • 12 months
  • Project posted on: 5/09/2024

Consultant: Content & Capability Specialist

  • Creative/Design Services
  • Brand IDs/logos
  • Website design
  • Copywriting

On-Site - Mumbai / Navi Mumbai

Full Time

12 months

 5/09/2024

Assignment Details

Our client, a leading global FMCG organisation, wants to engage with a Consultant: Content & Capability Specialist.

Key Deliverables:

- Preference: agency experience of working in leading e-commerce organisations such as Myntra, amazon, snapdeal etc;
- Please note that the client needs the content specialist to guide graphic designers and motion graphic designers and not a specialist to design things himself/herself;
- Creating, evaluating, updating and reviewing content at all stages of the end-to-end user journey.
- Raising the Ceiling on Content
- Working with brand teams to devise and develop their e-commerce content strategies
-Give inputs to finetune intent-based content that drives bottom-of-the-funnel tasks while ensuring on-time delivery of the same
- Identify the elements that enable conversion and clicks on content on various platforms and properties. Hence, pre-test, and post-test existing content across categories. Improve platform discoverability by ensuring necessary content interventions across product listings
- Build Best in Class Creatives
- Work with the creative agency to build customer-specific lower funnel display ads across eCommerce platforms ensuring monthly OTIF delivery
- Study and identify new creative and display formats and experiment with them with different platforms
- Identify white spaces from a content & conversion perspective to improve platform brand performance.

Note:
- 1 year-long project
- Mumbai, onsite with a full time capacity.

Skills Required

2 to 3 years of agency experience of working in leading e-commerce organisations;
Experience in guiding graphic designers, motion graphic designers;
Creating, Evaluating, Updating, Reviewing content;
Prior Experience in a creative profile
Proficiency in MS excel, MS Powerpoint
Strong sense of design and aesthetics
Collaboration and strong stakeholder management skills are a must

About the Client

.

Industry

FMCG

Minimum Experience:

2+ years

Additional Skills:

  • Document Review
  • Creatvity
  • Document Editing
  • Content Development
  • Ecommerce
  • Content
  • Content Writer
  • DesignReview
  • Editorial services
  • Content Specialist

No of open positions:

1

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